October Updates Report: Search rankings may have taken a deep dive after Google Search Algorithm Update October 2022.
The first was on 21 October, 2022. It was to decrease rankings or de-index sites judged to be offering spam content to their Web visitors.
The second appeared to hit sites on 22 October, 2022. We were hit. Data in the Google Search Console shows a dramatic loss of position and impressions. This is most probably the user usefulness search algorithm update. The statistical correlate would be time spent on each Web page and item of content.
Don’t panic yet. Often the Google engineers ‘tweak it back’ a little. This is because it goes too far into overkill. Nice to know?
What Can I Do About Google Search Algorithm Updates?
Not much at first. Read the major SEO watch websites and newsletters. Get reading their Twitter feeds. Here’s a list of how you can monitor things. Keep yourself up to date. Test and learn. Every day. Listen:
- Create Highest-Quality Content Imaginable. Write 1,200 to 5,000 words per blog post. Include many images and infographics with full explanations in the ALT (alternative) Text Tag. Helps with non-visual readers. Link deep into your own content. Up to 100 links.
- The latest, Google Search Algorithm Update October 2022 is brutal and requires expert technical help. Follow trusted SEO experts. Search this subject on Twitter. The hashtags will guide you.
- Make only tiny changes to your search engine optimization policy and practices. Why? Even small changes in your SEO Strategy can have a large impact. Test, test. Observe the results.
- Watch Google Trends. Use Google Alerts to get informed quickly.
- Diversify your sources of high quality organic Web traffic. Here’s one site that we are testing. Results look promising so far:
Here is more information about that one!
Also, remember that YouTube is a prominent Google property. YouTube is the second most popular search engine in The World. Its algorithm is slightly more understandable. We have relevant and powerful ideas here for preparing your marketing videos for promoting your business on YouTube.
These are our Business School’s answers to the impactful Google Search Algorithm Update October 2022.
Thank you so much for visiting us. We trust that we have been of some help and usefulness to you!
Geoff Dodd, Editor In Chief, Online Course Business School, New Zealand. Oceania.